We gather newly rising and long-lasting memes. We don't judge — we show them as-is. The interpretation is up to you.
A 2024 fashion trend embracing a bold, glamorous "mob wife" look (fur coats, gold jewelry, dark lips) as the flashy opposite of the minimalist "clean girl" aesthetic.
TikTok trend pushing back against overconsumption, encouraging people to use up what they already own rather than buy more, 2024.
Charli XCX's album "brat" and its lime-green cover art spread into a full lifestyle meme: confident, party-oriented, and a bit messy "brat" energy came to define summer 2024.
Charli XCX's album "Brat" and its lime-green cover became a meme, expanding into the "brat summer" lifestyle trend.
Abbreviation of "let's live comfortably in this complicated world" -- a laid-back life motto.
A phrase from an essay by Haruki Murakami, popularized in Korea around 2018 as a lifestyle keyword for finding contentment in small, guaranteed pleasures.